Match.com and dating profiles: say what you mean and mean what you say

I worked with a guy in the States on his match.com dating profile. And between us we created the perfect profile… or so I thought.

He came up with a great line himself that we added into his profile; it was words to this affect… ‘Looks to me are not important, what is important is that a woman has a good sense of humour and is ambitious’.

When I asked him how he was getting on with his match.com profile he was very disappointed. He had a lot of interest but not interest from the type of women he wanted.

Can anyone hazard a guess what sort of women would reply to an ad with this sentence in?

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